Delivering the metrics that matter

Magellan is our proprietary platform designed to maximize conversions across platforms and drive real results for your business.
Performance-Based Technology
Magellan maximizes the budget dynamically across your digital campaigns, finding efficiencies in the bidding process that translate to more impressions and conversions for your budget.
Our award-winning Magellan Optimization Platform operates across your programmatic, search, social, video and native campaigns.

Identify

We work with you to identify the campaign metrics most important to your business.

Analyze

After launch, we immediately begin analyzing performance across data sets, tying them back to your key metrics.

Optimize

Magellan reallocates the remaining budget, giving the top performing placements a larger share.

Convert

The process continues, bringing the highest value visitors to your site for the lowest cost.

Omnichannel

See how this health club leveraged social media and RTB to drive a 55% lift in PPC conversions....


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Adtaxi has been named a Facebook Marketing Partner

We are delighted to announce that Adtaxi has been named a Facebook Marketing Partner, an honor earned by a select group of companies recogn...


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Frustrated with banner ads?

We hear you. What if we told you there was a simple yet powerful data-driven approach that is revitalizing banner ad results?
Find out how