When dealerships are creating a marketing strategy, Snapchat is not likely to be top of mind. However, failing to capitalizing on this highly engaged audience could be doing your business a huge disservice. With over 186 million daily active users, 90% of which share their location, it’s a prime opportunity to tap into mobile users around your dealership for a fun and authentic ad experience.
While mobile devices heavily influence auto shoppers, particularly for younger buyers, Snapchat offers a way to be in front of the always-on, always sharing audience. With unique ad units, fun filters and stories feature, the platform offers a variety of options for this captive audience.
Watch our webinar to learn how to use Snapchat to accelerate past the competition.