As marketers prepare for holiday shopping, social and video are playing a bigger role in purchase decisions. With 56% of holiday shoppers being influenced by a brand’s social media presence and video being the number one way for shoppers to discover new products, if you haven’t added these to your holiday touch, you’re missing the magic.
In a politically charged world, voters are researching and interacting with candidates long before the polls. Candidates are meeting the demand with plans for record spending in the upcoming elections. Campaign strategist must be precise and calculated in order to engage and influence voters for a win on Election Day.
Ways to identify and develop political advocates, from fundraising to the polls
Techniques to leverage first party data and audience insights to grow your base
Tactics to create tailored messaging across platforms
What it takes to break through the political noise to be heard by voters
The holiday shopping season officially begins on Black Friday, but marketers know planning starts long before. Businesses of all sizes need to have an extensive strategy with engaging messaging to stand out in the hustle and bustle. Reaching audiences across channels with a consistent message can add sparkle to your brand.
Key holiday dates and trends how to maximize them
Creating promotions that engage audiences and drive sales
The importance of prioritizing personalization to resonate with shoppers
Techniques for enhancing your strategy to keep up with the competition
Ways to leverage multiple platforms to reach audiences of all ages
The majority of marketers can't attribute value to distinct channels or touchpoints in the consumer journey. As a result, they can't communicate to management that they're effectively using budget to maximize revenue potential.
On August 14, we'll show you how to get started and ensure optimal success.
Navigating digital marketing can seem complicated and overwhelming. With so many available options, how do you evaluate and implement a strategy to hit budgeted occupancy efficiently?
Join us on August 1st at 11am MST where Natalie Stahl, Adtaxi’s Sr. Enterprise Digital Strategist, will guide you through the steps to a proactive marketing approach to maximize your property ad dollars and attract quality tenants.
With 2.4 billion users on Facebook and 1 billion users on Instagram, including social media in your marketing to reach this massive audience is a given. However keeping up with how users interact with the platforms, the techniques available on each and what feels like constant changes in strategy can feel overwhelming.
Higher education marketers face an ongoing challenge of reaching a tech savvy audience whose online behaviors are constantly evolving. Learning how to identify and influence prospective students across channels and drive quality leads requires being best in class.
Competition for top talent can be intense with unemployment at a record low, Employers must be strategic in their efforts to attract applicants. With the majority of job seekers fully employed and in search of very specific opportunities, how can companies boost desirability in the market before the job is posted?
Hosted by Joel Sesco | Adtaxi National Director of Automotive and Shane Dwyer | Snapchat Business Solutions Manager
Mobile devices heavily influence auto shoppers, particularly for younger buyers. To reach this audience, Snapchat has become a powerful channel for an authentic impact. With unique creative units and audience targeting, as well as measurement options specifically designed for the automotive industry, Snapchat has evolved from a branding tool to a conversion-based marketing machine.
Summertime brings a variety of unique marketing opportunities to increase brand awareness and boost sales. From graduations to family travel and summer holidays, there are numerous ways to prepare your brand for a summer makeover and capitalize on the always-on and always-sharing audience. There is no better time than now to get started. Let us help you prepare to make a big splash this summer.
Audiences have increasingly high expectations when it comes to their online experience. They expect a personalized message at every interaction. We will discuss how you can effectively implement personalization into your campaign strategy across platforms to transform your business.
We will include:
Why personalization matters
Execution of data-driven personalization into your current strategy
Aligning creative to site behavior with dynamic messaging to drive engagement and conversions
Marketers are increasingly adopting an omnichannel approach to digital advertising but do you know what this means for your current strategy?
Join us to learn:
How to define your customer journey with data
The importance of a consistent message and experience on every device and platform
Optimization strategies to that can be used across digital channels to maximize ROAS
What an omnichannel strategy can mean for you business strategy long term
Get ready for Adtaxi's 2019 prediction of what’s in store for digital advertising. Discover the top trends you need to pay attention to. Learn tactics you can implement to adjust your strategy for success in 2019 and beyond.
Learn strategies from experts at Adtaxi to put the finishing touches to your campaign.