Simplified Advanced Digital
Our expert operations team leverages advanced capabilities to go beyond the basics of programmatic RTB to ensure your campaign delivers the results most meaningful for your business.
Dynamic Creative retargeting
Drive increased engagement by personalizing the message and imagery of your ad in real time based on a website visitor’s recent activity. Each person is unique; their ads should be too.
ADVANCED PROSPECTING & Retargeting
With our cutting-edge targeting, we optimize the recency and frequency of ads based on your business cycle to acquire and re-engage prospects or customers based on previous behaviors and actions.
We deliver cross-screen effectiveness, obtain increased reach for your campaign, and see a lift in conversions by leveraging cross-platform attribution to track user actions across multiple devices.
This guide breaks down programmatic advertising to help you learn how best to employ this powerful solution in your digital marketing strategy.
Programmatic advertising helps businesses pinpoint their audiences with remarkable accuracy, provides insightful data about who’s responding to an ad and eliminates a lot of the guesswork usually associated with ad purchases.
Precision in Audience Targeting
EMPLOYING AN ADVANCED CAMPAIGN architecture, WE PINPOINT YOUR AUDIENCE WITH REMARKABLE ACCURACY TO ENSURE YOU'RE REACHING THE RIGHT PERSON IN THE RIGHT CONTEXT ON THEIR PATH TO CONVERSION.
Using best-in-class tag management allows us to collect actionable data from your website and employ predictive modeling based on consumer interactions.
1st and 3rd party data
We eliminate ad waste by leveraging both 1st and 3rd party data to create and target 'look-a-like' consumers that are more likely to take action and convert on-site.
Regardless of device or channel, we're able to sync creative messaging to ensure a cohesive experience for your target audience and capture a customer when timing is crucial..