Adtaxi Earns Honorable Mention for Best Use of Data by an Agency at AdExchanger Awards
Best Use of Data by an Agency AdExchanger Award Finalist

Adtaxi Earns Honorable Mention for Best Use of Data by an Agency at AdExchanger Awards

Press Release

Jennifer Flanagan

Sep 30


Leading Digital Marketing Agency Recognized for Transforming Data Into Tangible Business Growth Through Innovative Offline Attribution Strategy

DENVER, CO (September 30, 2025)—Adtaxi, one of the nation’s fastest-growing digital marketing agencies, today announced it received an honorable mention for “Best Use of Data by an Agency” at this year’s AdExchanger Awards. This prestigious recognition highlights Adtaxi’s groundbreaking work with a regional furniture retailer, where the agency unified siloed data streams and turned offline attribution into measurable business growth.

Adtaxi’s strategy went far beyond traditional metrics, integrating offline CRM and point-of-sale data with online signals across programmatic CTV, display, paid search, and social media. By creating high-value audience cohorts and predictive models, the team activated hyper-relevant campaigns that drove significant revenue growth, improved efficiency, and reduced waste. The result: cost per store visit fell more than 32%, ROAS surged nearly 28%, and the client unlocked expansion into new locations.

“This recognition is a testament to our philosophy that data is only as powerful as the action it inspires,” said Chris Loretto, Executive Vice President, Adtaxi. “We’re proud to be recognized by AdExchanger for turning complex datasets into strategies that deliver real-world impact. Our team’s relentless focus on precision and performance enabled our client not only to grow, but to redefine what’s possible in high-ticket retail advertising.”

The campaign also set new industry benchmarks by pioneering closed-loop attribution with Comscore Campaign Ratings Local, introducing household-level precision to localized campaigns, and showcasing the power of harmonized cross-channel strategies. By seamlessly connecting CRM, POS, and media platforms, Adtaxi demonstrated how data-driven innovation can transform both customer experiences and business outcomes.

The AdExchanger Awards celebrate excellence in digital media and marketing, spotlighting companies and campaigns that raise the bar for the industry. Adtaxi’s honorable mention for “Best Use of Data by an Agency” underscores its leadership in transforming data mastery into measurable success for clients nationwide.

###

About Adtaxi
Founded in 2010 within MediaNews Group, Adtaxi made its mark in programmatic advertising before expanding into search, social, and connected TV. Over time, Adtaxi has refined and perfected its holistic performance-based strategy, which became the foundation of Quantum, originally launched in 2015. Leveraging the power of people plus technology, Adtaxi’s innovative full-funnel methodology leverages various tools and processes throughout the client lifecycle to drive omnichannel optimizations across channels to maximize performance and deliver superior value for advertisers. Adtaxi functions as a true partner with its clients, acting as a single point of contact and support through multi-platform campaign cycles. Find Adtaxi on Twitter, LinkedIn, and Facebook.

Subscribe to our Newsletter

Sign up with your email address to receive news and updates

Subscribe