YouTube Adds Options For Advertisers This week, YouTube improved video ad capabilities with the announcement of Video reach campaigns, helping marketers create a more efficient way to push brand awareness goals on the platform. Advertisers…
Adtaxi’s Digital Marketing Blog
Alexa Gets Into Politics If you’re looking for an easy way to contribute to the 2020 presidential election, Alexa can help. As of today, principle candidates can register to receive donations through voice commands on…
Google, Too Big To Go Unnoticed A major announcement came this week with the opening of an antitrust investigation into Google. The tech monopoly is being scrutinized for their stronghold on the market which is…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
Facebook Considers Removing Likes After more than a decade of building its business around likes, Facebook will begin testing removing the count from public view in user feeds. Much like Instagram, the parent company intends…
Facebook Increases Political Ad Security Political advertising got more intense this week as Facebook announced increased security measures to ensure advertising validity. Paid ads by political candidates or groups must adhere to more stringent requirements…
YouTube Alters Ad Policy As big tech continues to find itself under a microscope in terms of the privacy of user’s personal data, YouTube announced plans to discontinue ad targeting to videos geared toward younger…
