Adtaxi Wins Gold at the 2026 AVA Digital Awards for Data-Driven Programmatic Excellence

– Leading Digital Marketing Agency Honored for Integrated Digital Campaign Built on Offline and Online Data Integration – 

DENVER, CO (January 15, 2026)—Adtaxi, one of the nation’s fastest-growing digital marketing agencies, has been awarded gold in the “Digital Marketing & Integrated Campaigns” category at the 2026 AVA Digital Awards for its campaign “Integration to Impact: The Adtaxi Method for Exponential Growth”.

This recognition highlights Adtaxi’s success in turning complex data into actionable marketing intelligence. By integrating offline customer relationship management (CRM) data with online signals, Adtaxi established high-value audience segments modeled after top purchasers, built lookalike audiences, and created heat maps of ZIP-level sales to guide geographic targeting and budget prioritization.

The campaign was continuously optimized during implementation using real-world performance indicators, store visit trends, and actual sales lift while dynamically reallocating programmatic spend towards the top-performing ZIP codes. Executed across programmatic display, paid search, social media, and connected TV (CTV), the strategy delivered hyper-targeted messaging with real-time refinement.

Campaign results year-over-year (2024-2025) included:
-32.1% decrease in average cost per store visit
-27.9% increase in average total return on ad spend (ROAS)
-56.9% decrease in average cost per store visit among lookalikes
-30.4% increase in average total ROAS among lookalikes

“This recognition reflects how far programmatic strategies can go when they are grounded in real business data,” said Chris Loretto, executive vice president of Adtaxi. “By connecting siloed offline and online data streams, we pushed traditional limitations and delivered results that were both innovative and measurable.”

The AVA Digital Awards is an international competition recognizing excellence by creative professionals responsible for the planning, concept, direction, design, and production of digital communication. 

To learn more about Adtaxi, visit adtaxi.com. 

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About Adtaxi
Founded in 2010 within MediaNews Group, Adtaxi made its mark in programmatic advertising before expanding into search, social, and connected TV. Over time, Adtaxi has refined and perfected its holistic performance-based strategy, which became the foundation of Quantum, originally launched in 2015. Leveraging the power of people plus technology, Adtaxi’s innovative full-funnel methodology leverages various tools and processes throughout the client lifecycle to drive omnichannel optimizations across channels to maximize performance and deliver superior value for advertisers. Adtaxi functions as a true partner with its clients, acting as a single point of contact and support through multi-platform campaign cycles. Find Adtaxi on X, LinkedIn, and Facebook.