Forget “keeping up with the Joneses,” it’s time to keep up with Gen Z. This demographic group aged 11 to 25 are streaming monsters. While we may think of Millennials as savvy digital consumers, Gen…
Adtaxi’s Digital Marketing Blog
The COVID-19 pandemic threw the world a curveball this time last year, requiring entire industries to adapt faster than ever before to keep up with consumer needs while working from home offices under uncertain circumstances….
Car buying today has changed, particularly over the past year. Now so much more of the car buying journey happens online. Starting with product discovery and sometimes all the way to the final purchase, automotive…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
Marketers have been hearing a lot about Connected TV (CTV) lately, and for good reason. The growth of streaming and cord-cutting has been accelerated by the pandemic, giving advertisers ample opportunity to reach their customers…
Video is among the most trusted tools the modern marketer can employ to draw in and engage with large audiences across digital platforms. As online audiences continue to experience innumerable brands vying for their limited…
Video ads have often been considered a top-of-funnel ad channel. They’re the videos we have to watch before our YouTube series begins, the ads we see during the breaks in our Hulu binge, and autoplay…