Digital Digest
In the first part of our blog series, we discussed the foundations and best practices of retargeting ad campaigns and the knowledge required to make those efforts effective. We followed up by looking in-depth at…
In the first part of our blog series, we discussed the basics of retargeting ad campaigns and the foundational knowledge required to be effective. Now, we’ll look over the other channels in-depth that brands can…
How many times have you found yourself searching for something you need online, but get distracted — the dog barks, the baby’s crying, maybe even a random thought pops into your head and you no…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
To succeed in today’s marketing world, personalization is crucial. Research shows 84 percent of customers say being treated like an individual and not a number is important to winning their business, according to Salesforce. To…
Remarketing has been used by online advertisers to great effect in recent years as part of their overall SEM strategy. These ‘reminder ads’ have proven to be an ideal way for advertisers to reconnect with…
