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Using CTV To Drive Direct Website Traffic During the Holiday Shopping Rush

Gone are the days when TV ads were only good for general brand awareness. Today, streaming TV lets you target specific households, track website visits in real time, and guide shoppers straight from their couch…

Holiday Marketing Mistakes That Drain Cash When Budgets Are Tight

Adtaxi’s 2026 Consumer & Economy Survey found that 93% of shoppers are using at least one strategy to stretch their dollars. While people are still spending during the holidays, they are comparing options much more…

7 Ways for Ecommerce Brands to Boost Holiday Sales

The 2021 holiday months are expected to be another major opportunity for ecommerce brands and online retailers, and though every brand likely has its own budgets, campaigns, and goals established for this exciting time, there…

Free Digital Marketing Campaign Audit

When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.

Holiday Shopping 2021: Convenience is On the Top of Everyone’s List

Online shopping has experienced some drastic changes over the past couple of years, and shoppers will still be facing some obstacles in 2021. To be successful this holiday season, companies will need to deliver a…

Match your Marketing Strategies to the Evolution of Black Friday Shopping

Black Friday has become synonymous with deep discounts for holiday shopping. While it originally was reserved for the Friday after Thanksgiving, many stores have gradually extended the sale to begin as early as Thanksgiving Day…

Facebook Advertising Best Practices for the Holidays

Cutting through the noise of the holiday advertising boom can be daunting for even the most seasoned marketers. Big brands with even bigger budgets tend to go all-in this time of year, saturating millions of…

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