Your business-to-business (B2B) audience isn’t just scrolling through their LinkedIn feed or checking work emails anymore. They’re everywhere. You can find them laughing at skits on TikTok, getting into debates in Reddit forums, and even…
Adtaxi’s Digital Marketing Blog
Building meaningful connections with audiences on social media is a critical step for businesses aiming to strengthen their digital presence. However, there’s often confusion about what truly drives a successful social media strategy. With countless…
Will TikTok make it past January 19 in the U.S., or will the clock run out? That’s the billion-dollar question keeping 170 million American users glued to their screens (for now) and marketers bracing for…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
Social media is a powerful tool that your brand can use to reach new audiences and build social proof. And because social media is a popular form of entertainment and connection for everyday consumers as…
When companies first began using social media, the main focus was to establish brand identity. While this remains an important component of social media — especially for businesses — the medium’s evolution to include organic…
You’d be hard-pressed to find a marketing plan that couldn’t benefit from a dash of social display advertising in some capacity. Social display ads, or ads drawn from a brand’s active social channels to be…
