Instagram is one of the most influential social media platforms, and it is one that can do wonders for a business. Instagram’s design, featuring short-form videos, social commerce, performance advertising, and creator communities, has kept…
Adtaxi’s Digital Marketing Blog
Working in marketing, you already know that there are many different channels you can use to drive brand awareness and connect with new customers. It’s also the case that each of these channels has to…
The stream of comments, photos, and videos posted each day to social media is virtually endless. While it might be easy to write off this constant stream of information as mostly background noise, buried beneath…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
Did you know that most marketers (78.4%) use last-click attribution and web analytics to measure how effective their media is? If your team also uses last-click attribution, then you may already know that it’s not…
People don’t necessarily open TikTok looking to shop for products; they open it to relax, laugh, learn something new, or unwind. That difference matters when it comes to how marketers measure ad impact on the…
Your business-to-business (B2B) audience isn’t just scrolling through their LinkedIn feed or checking work emails anymore. They’re everywhere. You can find them laughing at skits on TikTok, getting into debates in Reddit forums, and even…
