Google’s Cookies will Crumble in 2022 This week, Google announced plans to discontinue the use of third-party cookies in Chrome completely by 2022. The change will be far reaching for advertisers and how they promote…
Adtaxi’s Digital Marketing Blog
Pandora Is Playing Off Your Emotions For most, listening to music is an emotional experience. Songs can be encouraging for a workout or comforting after a long day at the office. Pandora is tapping into…
Get Your Competitor’s Facebook Ads, Straight To Your Inbox If you’re like most marketers, you often wonder what your competition is promoting on Facebook in an attempt to adjust your own strategy. By combining Facebook’s…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
Macy’s Pins Its Summer Market Macy’s is making a splash this summer by combining augmented reality and Pinterest Pincodes to creatively connect users to their products. With soaring growth in e-commerce and mobile, the company…
Recently, Facebook announced it was removing more than 5,000 options for ad targeting in an effort to protect users from discriminatory advertising. Paired with Facebook’s spring announcement about the changes in custom audiences, this development…
More than 80 percent of all digital display ads in the U.S. will be purchased this year through automated channels, according to eMarketer. One area that’s exploding with ad spending in this direction is on programmatic…
