The “Amazon effect” sums up Amazon’s massive success and disruption of the ecommerce industry. As of 2018, the online giant amassed around 50 percent of the total e-commerce sales in the country and earned a…
Adtaxi’s Digital Marketing Blog
Big Tech Could Be Required To Reveal Your Data With ongoing scrutiny of how big tech handles user’s data, specifically Google and Facebook, new legislation was introduced this week which could require companies to face…
The details of this year’s Amazon Prime Day still remain a mystery but one thing is for certain, it’s never too early for brands to start preparing for one of the biggest shopping days of…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
Today Instagram announced the long awaited confirmation of the beta rollout of Checkout on Instagram. There’s been rumbling in the industry for months about Instagram’s desire to push in-app ecommerce sales and it’s finally becoming…
Instagram sees engagement from over one billion active users every month, offering brands a unique opportunity to interact with potential customers right where they are. Instagram’s visual-heavy platform can be harnessed to boost ecommerce sales…
During the holidays, consumers have the spending spirit. Americans’ holiday spending in November and December (excluding automobiles, gasoline and restaurants) has risen between 4.3 percent and 4.8 percent in 2017, for a total change of…
