Fear of the unknown can have a profound effect on marketers. For various reasons, many SMB brands are afraid to introduce digital platforms to their marketing campaign strategies. It’s often easier to stick with the…
Adtaxi’s Digital Marketing Blog
Listening to your audience has always been important. Now there are new ways to gauge consumer and brand reputation beyond data. Social listening allows brands to analyze conversations and trends about themselves and the competition…
Forget “keeping up with the Joneses,” it’s time to keep up with Gen Z. This demographic group aged 11 to 25 are streaming monsters. While we may think of Millennials as savvy digital consumers, Gen…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
If there’s one thing that’s constant in a marketer’s life, it’s change, and to keep up with that constantly shifting marketplace, smart brands create omnichannel strategies that target their customers wherever they are. However, that’s…
For all the changes this past year posed to the world of digital marketing, there remain a few cornerstones to every brand’s online strategy. Each business needs its audience, and practically every type of audience…
2021 is upon us — and with it, a new set of challenges for marketers to face. The digital economy never stays in one place for long, and as trends begin to shift all over…
