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Adtaxi’s Digital Marketing Blog

Creating a Consistent Message with Omnichannel

Technology is integrated into our lives more than ever before and continues to evolve at record speed. You’ve likely accessed multiple connected devices today alone, interchanging them as you go.  With constant connectivity and changes…

Your Guide to Keeping Consumer Data Secure While Personalizing Campaigns

Customers expect personalization. A well-crafted email with a customer’s first name and a product suggestion related to a past purchase, for example, has become the norm.  Research shows 98 percent of marketers believe personalization advances…

Insta-Game Changer

Today Instagram announced the long awaited confirmation of the beta rollout of Checkout on Instagram. There’s been rumbling in the industry for months about Instagram’s desire to push in-app ecommerce sales and it’s finally becoming…

Free Digital Marketing Campaign Audit

When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.

The Power of the Hashtag

Hastags are now a normal part of social media activity but you may be wondering how you can leverage them for business.  When used strategically, hashtags hold an amazing power to reach large audiences and…

Tips for Marketing to Spring Break Travelers

No matter your target audience, spring break is an excellent time for brands to get in front of their consumers.  With college students spending an estimated $1 billion on spring break every year added to…

Leveraging Platforms for March Basketball Hysteria

Basketball viewing during the March tournaments used to be restricted to only the game(s) that were playing on cable at the time. Now, fans have the ability to watch multiple games on various devices while…

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