In December 2021, Google announced that Google My Business, the company’s free business listing tool, would be known as Google Business Profile going forward. What didn’t change is the importance of having a complete Google…
Adtaxi’s Digital Marketing Blog
Savvy digital marketers are tasked with retaining vast amounts of information about numerous marketing channels. Add in the constantly evolving nature of doing business online, and it’s no surprise a few misconceptions manage to slip…
An accurate product data feed is a critical component of any ecommerce business. While product feed management doesn’t exactly stretch the bounds of creativity like some of the more innovative components of digital advertising, accurate…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
Think of the last time you searched for something on Google. The first page of results probably featured a few paid links at the top followed by a list of web pages related to your…
Conversion optimization isn’t really anything new — on the contrary, the goal for all advertising since before there was even a word for it has been to sell goods and services as efficiently as possible….
What companies think they know about their customers may not always align with how their marketing messages are being received. Without correctly applying accurate campaign data, brands risk overlooking valuable opportunities to expand their audiences…