As people “cut the cord” and abandon cable for streaming media services, a new cord is taking its place. Over-the-top (OTT) devices including Chromecast, Roku, smart TVs, Apple TV, gaming consoles (PS4), or streaming stick…
Adtaxi’s Digital Marketing Blog
With paid search accounting for over 50% of digital ad spend in the travel industry, it’s critical for advertisers to make sure their campaigns are well optimized in order to remain competitive and produce results….
We bring Stephen Crane into view for this month’s installment of Facial Recognition. Stephen is a Senior Digital Account Manager out of Philadelphia and has worked hard to grow his role and the…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
As the holiday season quickly approaches, so does the need for paid search managers to prepare their campaigns for a successful Q4. Shoppers start researching products earlier each year and if you haven’t started holiday…
Pandora Is Playing Off Your Emotions For most, listening to music is an emotional experience. Songs can be encouraging for a workout or comforting after a long day at the office. Pandora is tapping into…
Businesses of all sizes know they need an engaging messaging to stand out in the hustle and bustle of the holiday season. With shoppers being heavily influenced by a brand’s social media presence, marketers are…
