Keeping up with the latest in digital advertising can be busy work, even without a pandemic dramatically changing customer buying behavior across the board. That’s why we decided to look back on the biggest changes to…
Adtaxi’s Digital Marketing Blog
The programmatic industry is at a crossroads. In 2020, privacy regulations such as the CCPA and limitations on third-party data surrounding cookies has left many marketers with questions about how to effectively utilize programmatic while…
Generation Z Recalls Video Ads within Two Seconds of Viewing It’s no secret marketers are tasked with capturing dwindling attention spans. However, according to a new study by Snapchat and Kantar, audiences may be retaining…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
The automotive industry is working hard to minimize the impacts from the COVID-19 pandemic and maximize business in an unexpected version of 2020. It’s imperative for dealerships to be aware of the trends affecting the…
It’s never a bad idea to produce engaging video marketing strategies, but having great video content matters more to brand marketers this year than ever before. With a sudden spike in people working from home…
COVID-19 has been a challenge to all industries, including digital advertising. Although total ad spending has declined across the board, digital is projected to remain steady or grow slightly. Social listening has been growing throughout…
