Digital Digest
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As we enter another major election cycle, voters are getting more information than ever from digital platforms. Americans are researching and interacting with candidates long before the polls, and political parties are quick to utilize…
Traditional network/cable/satellite TV viewing numbers are on the decline, with more consumers (especially younger ones) preferring to stream content on their devices and smart TVs. In a recent Nielsen survey, during this past October, the…
Google Elects for Tougher Ad Policies The political race may be getting more heated between advertising platforms than it is between candidates. On the heels of recent announcements by Twitter and Facebook concerning their political…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
It’s the most wonderful time of the year. As the winter holidays and the lucrative shopping rush quickly approach, the time is now to get your marketing strategies in place. Holiday spending is forecast to…
Alexa Gets Into Politics If you’re looking for an easy way to contribute to the 2020 presidential election, Alexa can help. As of today, principle candidates can register to receive donations through voice commands on…
Verizon Media Amps Up The Need For 5G Rumblings about 5G mobile internet speed have been ramping up over the past month with Verizon Media at the forefront of the conversation. During its Newsfronts presentation…