Digital Digest
Featured Articles
In today’s vibrant eCommerce world, shoppers find and purchase products in thousands of different places using multiple devices. Brands that adopt an omnichannel approach know that it is critical to provide consumers more ways to…
Google’s Smart Bidding offers a number of automated bidding strategies that leverage machine learning to optimize bids for conversion. Automated bidding can help account managers save time and focus on strategy, creative, and other marketing…
As we enter 2020, we are taking a look at Rose Fulton, Strategic Auto Initiatives Director in the San Francisco Bay office. Rose has worked at Adtaxi for almost 7 years creating strategies…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
As podcasts grow in popularity, advertising opportunities are shifting in response to target new audiences of listeners. Broadcast radio ads may be fading in popularity, but audio advertising on podcasts is picking up steam, so…
The fitness industry is booming worldwide, and the U.S. is leading the charge. Revenue for U.S. fitness and health clubs generated nearly $36 billion in 2019, a number that’s expected to grow into the next…
To close out the year, Taylor Hutzel is in focus for December’s Facial Recognition. Taylor is approaching his one year anniversary as a Digital Account Strategist in the Denver, Washington Street office. He began his…