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Facebook is driving yet another advertising innovation with its recent launch of augmented reality ads. These in-feed ads leverage cutting-edge AR technology to make the ad personal and the advertising experience fun. Generally, AR involves…
In [A1] the competitive environment of business marketing, more and more brands are working to adopt a customer-first philosophy. In the past, marketers focused their efforts on boosting revenue or site traffic with flashy ads bragging…
In June, Instagram marked two peaks in its 8-year history. The popular social media site reached a new milestone of one billion users, and it announced the launch of Instagram TV, or IGTV. Described by…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
Adtaxi is all about optimization, innovation, and creating a thriving business that puts clients first while valuing the people working to meet those goals. Clients love that the company helps them solve complex challenges with…
As Monday is getting father away in the rear view and Friday and the long weekend is on the horizon, we wanted to take a minute to catch up on the this week and what’s…
At the start of this year, Facebook announced an update to its News Feed algorithm, proclaiming that it wanted to give more priority to posts from friends and family that “spark conversations and meaningful interactions…