Digital Digest
Listening to your audience has always been important. Now there are new ways to gauge consumer and brand reputation beyond data. Social listening allows brands to analyze conversations and trends about themselves and the competition…
In 2020, CBD brands saw, and are expected to continue to see, tremendous growth. With public opinion of CBD products changing for the better, marketers have an opportunity to inform and entice consumers to continue…
For all the changes this past year posed to the world of digital marketing, there remain a few cornerstones to every brand’s online strategy. Each business needs its audience, and practically every type of audience…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
2021 is upon us — and with it, a new set of challenges for marketers to face. The digital economy never stays in one place for long, and as trends begin to shift all over…
Social channels have become quite buzzworthy as recent developments have further shopified a number of these channels. Facebook launched Facebook Shops; Instagram introduced an entire ecommerce marketplace; and Snapchat further enabled brands with dynamic ads…
The social media marketing playbook changes constantly, striving to keep pace with users whose habits and content preferences never seem to stay static for long. The challenges facing each brand amount to the same simple…
