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Adtaxi’s Digital Marketing Blog

2018 Online Shopping and Technology Trends Survey

Study: 10% of Online Shoppers Have Already Tried Augmented Reality—With 67% of Them Ready to Shop Exclusively Online  –‘Online Shopping and Technology Trends’ Report Released by Adtaxi– DENVER (May 31, 2018)—Adtaxi, one of the country’s…

What We Read This Week

As Monday is getting father away in the rear view and Friday and the long weekend is on the horizon, we wanted to take a minute to catch up on the this week and what’s…

Google Analytics 301: Evaluating Ad Performance

You’ve integrated Google Analytics and AdWords, and created a few conversion goals. Now what? Let your data do the work of evaluating ad performance by defining and monitoring conversion success. Defining Success With Google Analytics…

Free Digital Marketing Campaign Audit

When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.

Google Analytics 201: Setting and Tracking Goals

Optimizing a website for conversion starts with tracking conversions, and that’s where Google Analytics Goals comes into play. Goals helps to measure the important events users complete on your site (such as completing a purchase…

Google Analytics 101: The Basics

As the most widely used web analytics service on the internet, Google Analytics offers website marketers world-class traffic analysis tools at no cost. While enterprise users may wish to upgrade to the fee-based Analytics 360,…

The Effects of Facebook’s Removal of Third-Party Data Targeting

Say goodbye to data brokers and hello to a new way of reaching consumers. On March 28, 2018, Facebook announced it is banning third-party data targeting starting Sept. 30. The announcement sent a wave of…

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