Digital Digest
The Internet has been both a blessing and a curse for content marketers. The beauty of it is that it allows us to track nearly everything. The downside? Tracking everything requires us to ingest, digest…
Consumers receive and digest content across a dizzying array of platforms. In a given day, consumers have the opportunity to engage with traditional print and broadcast media, desktop computers and mobile apps, satellite radio and…
There has been a sea change in the type of content brands have been publishing over the last several years. While at one time, getting a high search engine rating was the Holy Grail of…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
It happens frequently, people pulling out their smart phones to consult Google whenever any sort of question arises. The same holds true when consumers don their shopping hats. And in the latter process, there’s a…
Our very own Brian Kroll and Google’s Kevin Lao spoke to a packed, “standing room only” crowd of about 200 attendees Tuesday morning in Las Vegas for Digital Dealer 21. The topic of the individual…
Adtaxi’s methodology merges relentless focus with its clients’ real-world understanding of how their customers make purchasing decisions. By anticipating where customers are likely to be online as they proceed through a purchasing decision, Adtaxi clients…
