Digital Digest
On the surface, the untrained eye may see digital marketing campaigns as relatively unchanged over the last few years. But behind the scenes, industry innovators are finding that the old ways of doing things aren’t…
The e-commerce industry is only a few decades old, and new technology continues to give consumers unique ways to buy products and services online. As e-commerce has evolved, several myths and misconceptions have formed about…
In a digital world where more shopping is being done online, how do furniture retailers compete? More furniture is being bought online, but this is an industry where many people prefer to see and touch…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
Digital marketers in the furniture retail industry face an interesting challenge today. With so many younger Generation Xers on the move and not settling down into homes and lives as quickly as before, the challenge…
In the auto marketing community, “Ply-Myths” and “Mercury Fables” abound. But now it’s time for three of the most common misconceptions to hit the highway. Myth 1: One Marketing Channel Is Good Enough Everyone shops…
Technology, including the internet, provides many sources from which to gather information. But the internet is the largest global communication network for search activity. Thus, health organizations and professionals can make use of the internet’s…
