When creating a new content channel or working to boost your presence across multiple channels, a strong video marketing strategy is a great option. Video content can help build brand awareness by explaining your product…
Adtaxi’s Digital Marketing Blog
Will TikTok make it past January 19 in the U.S., or will the clock run out? That’s the billion-dollar question keeping 170 million American users glued to their screens (for now) and marketers bracing for…
Brands are tapping into the potential of combining retail media with Connected TV (CTV) campaigns. As both channels gain popularity, this powerful duo allows marketers to elevate their targeted digital advertising efforts. Mastering how these…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
The majority of marketers—87%—admit their companies aren’t fully leveraging their data. Research shows that only 47% of businesses feel they can effectively compete using data and analytics, and a mere 26.5% have successfully built a…
Use market research to gain a competitive edge during the post-holiday season. By understanding your customers’ behaviors and market trends, you can craft strategies that make the most of opportunities like gift card redemptions, returns,…
People aren’t watching cable or satellite TV like they used to. But people are still watching TV and a lot of it. Today, it’s the streaming service that people flock to for their favorite shows…
