Targeting is a core component of the digital marketer’s daily responsibilities. Refining the techniques used to locate a specific audience online, presenting this audience with the right ads at the right time, and ultimately guiding…
Adtaxi’s Digital Marketing Blog
Advertisers experienced a major upheaval in their existing digital campaign structures thanks to a now-infamous iOS 14 tracking update that hit mobile devices in April 2021. The update introduced a pop-up requiring all users to…
New advertising formats, privacy regulations and consumer behaviors each made a significant impact on how marketers approached their digital campaigns over this past year. Before we take a closer look at marketing trends approaching in…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
Award Recognizes Best Search Campaign for Work with Lark Hotels DENVER (December, 16 2021) — Adtaxi is thrilled to be a finalist in the Best Search Campaign category at the 2021 Digiday Awards. This award…
Facebook made headlines this year with its worst outage since 2008. Despite the multi-hour down time, Facebook remains the most popular social media site with more than 2.7 billion active users — a 12% increase…
Be prepared, marketers — 2022 is just around the corner, and with it comes a host of new trends sure to disrupt the current advertising ecosystem (as is tradition). The impact of an ongoing pandemic,…
