Digital Digest
Snapchat’s interactive and fun visual nature has always meant interesting opportunities for advertisers. From holiday-themed promotional filters to app install ad games, Snapchat, with 186 million users, continues to open avenues for advertisers to reach…
Brands Opt Out of Black Friday While Black Friday is still one of the most anticipated shopping days of the year, a shift in consumer mindfulness may be reshaping post Thanksgiving shopping. As shoppers are…
With paid search accounting for over 50% of digital ad spend in the travel industry, it’s critical for advertisers to make sure their campaigns are well optimized in order to remain competitive and produce results….
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
Google Elects for Tougher Ad Policies The political race may be getting more heated between advertising platforms than it is between candidates. On the heels of recent announcements by Twitter and Facebook concerning their political…
We bring Stephen Crane into view for this month’s installment of Facial Recognition. Stephen is a Senior Digital Account Manager out of Philadelphia and has worked hard to grow his role and the…
Whether its streaming music, listening to the radio, or tuning in to new podcasts, people are connecting with digital audio at increasing rates. It’s time for advertisers to take note. Streaming radio and pure-play music…
