Black Friday has become synonymous with deep discounts for holiday shopping. While it originally was reserved for the Friday after Thanksgiving, many stores have gradually extended the sale to begin as early as Thanksgiving Day…
Adtaxi’s Digital Marketing Blog
It’s the holiday season, and as you may have noticed, it’s expected to be a big one for online retailers and shoppers eager to put last year’s pandemic curveball behind them. This fall marks a…
Retail competition can be fierce at any time of the year, but during the holidays it can get downright intense. The rise of ecommerce and social media shopping, along with reopened brick and mortar retail…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
The COVID-19 pandemic propelled ecommerce to unprecedented heights: a whopping $861 billion was spent online by U.S. consumers in 2020. According to a recent forecast from eMarketer, that figure will grow to $933 billion by…
When used correctly, first-party data allows retailers to thrive on and offline by providing more relevant, personalized, effective ads to users across all marketing channels. But, according to nearly two-thirds of marketing executives, applying these…
The COVID-19 pandemic forced a sea of change in the way companies market themselves and their products. With the accelerated rise in ecommerce and remote shopping, digital marketing strategies quickly became the focus for brands…