Digital Digest
Featured Articles
Forget “keeping up with the Joneses,” it’s time to keep up with Gen Z. This demographic group aged 11 to 25 are streaming monsters. While we may think of Millennials as savvy digital consumers, Gen…
Advertisers continue to adapt and innovate marketing efforts to serve a public still dealing with pandemic safety measures and procedures. As marketers reevaluate their focus and their customers in the face of new challenges, some…
CBD products are a fast-growing trend unlike anything we’ve seen in a while. They’re seen everywhere — topicals, foods, beverages, oils, makeups, pillows, and more. But marketing platforms haven’t quite kept up with the times,…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
The ongoing Apple iOS 14 updates related to data privacy are creating waves for advertisers. The intention is to provide users with transparency on what data apps are tracking on mobile devices and how that…
In business, consistency is key, and an omnichannel marketing strategy can help bring consistency to your marketing efforts. Your brand has a clear message to share with your customers, and omnichannel marketing will help you…
The COVID-19 pandemic threw the world a curveball this time last year, requiring entire industries to adapt faster than ever before to keep up with consumer needs while working from home offices under uncertain circumstances….