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Adtaxi’s Digital Marketing Blog

Overcoming Challenges: Smarter Strategies for B2B Marketers

Overcoming Challenges: Smarter Strategies for B2B Marketers

Navigating the complexities of business-to-business (B2B) marketing requires more than just effort—it demands smarter, more strategic approaches to overcome the toughest challenges. Long sales cycles, intricate buyer journeys, and heightened competition can make the job…

Creating a Buzz: Viral Marketing Strategies for Real Impact

Creating a Buzz: Viral Marketing Strategies for Real Impact

When a piece of content goes viral, it’s because people connect with it enough to pass it along. A big budget or a famous brand can help, but neither guarantees real buzz. What truly matters…

Stop Guessing, Start Connecting: Tools and Tactics To Understand and Engage Your Audience

Stop Guessing, Start Connecting: Tools and Tactics To Understand and Engage Your Audience

Understanding your customers—what they truly want and need—is the foundation of great marketing. But let’s be honest, getting there isn’t always simple. To uncover those needs, you need a thoughtful approach to gathering and analyzing…

Free Digital Marketing Campaign Audit

When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.

ChatGPT in Marketing: Benefits, Pitfalls and Best Practices

ChatGPT in Marketing: Benefits, Pitfalls and Best Practices

Hardly a week passes without the world of AI delivering new potential applications. Tools like OpenAI’s ChatGPT have found their way into everything from answering everyday questions (“How do I work this Airbnb AC unit?”)…

Debunking Common Myths About Programmatic Ads

Debunking Common Myths About Programmatic Ads

Programmatic advertising is the art of using automation and data to place digital ads where they’ll create the most impact. By leveraging machine learning and real-time bidding, it eliminates guesswork, enabling smarter ad placement across…

Meta AI's Opportunities and Challenges for Marketers

Meta AI’s Opportunities and Challenges for Marketers

Meta’s AI-powered virtual assistant (aptly named Meta AI) is designed to track user activity across its family of social channels (Facebook, Instagram, Messenger, and WhatsApp) and use it to tailor responses and recommendations to individual…

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