–New Data Reveals an Active but Selective Consumer Who Primarily Shops on Their Smartphone– – PLUS: Black Friday is no longer the beginning of the holiday shopping season; AI is an assistant but NOT an…
Adtaxi’s Digital Marketing Blog
Adtaxi’s 2026 Consumer & Economy Survey found that 93% of shoppers are using at least one strategy to stretch their dollars. While people are still spending during the holidays, they are comparing options much more…
Every holiday season, thousands of business owners pour money into their advertising budget right as Black Friday hits, only to watch those budgets evaporate with little effect. In Q4, consumer attention is pulled in a…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
For years, media buying relied on a fairly predictable sequence: Produce a singular, polished video, launch it alongside some specific audience parameters, and manually optimize budgets based on performance. In the past, success depended entirely…
For years, the most valuable data in advertising has been locked inside the world’s largest online stores. These major retail platforms know exactly what people buy, how often they buy it, and when they are…
Consumers are savvy. They know their data is valuable, and they have become more cautious about who gets it and how it’s used. For brands, that means that transparency and authenticity matter. Privacy-first marketing is…
