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Adtaxi’s Digital Marketing Blog

How to Start Planning an Effective Advertising Budget

It’s the big question that businesses of all sizes must ask: “How much should I spend on advertising?” While answering this question is vitally important, it may be particularly challenging. Businesses and brands are reevaluating…

How to Use Google Analytics to Optimize Ecommerce

Analyzing the detailed data found within Google Analytics (GA) can show marketers what products drive the most sales, which audiences respond most favorably to your brand, and where customers tend to fall off the path-to-purchase….

How Hiring an Agency Can Maximize Your Brand’s Potential

Developing a complete marketing plan on your own takes time, and generally includes a few stumbling blocks along the way. Experience in digital marketing goes a long way toward avoiding potential pitfalls and providing your…

Free Digital Marketing Campaign Audit

When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.

Omnichannel Strategies Reflect Consumer Trends

The COVD-19 pandemic forced a sea of change in the way companies market themselves and their products. With the accelerated rise in ecommerce and remote shopping, digital marketing quickly became the new normal as brands…

Adapting to Changing Habits for Back-to-School Shoppers

With more kids returning to full-time, in-person learning this fall, brands are gearing up for inevitable changes to the back-to-school shopping season. Fall 2021 is expected to see fewer in-store purchases and more attention paid…

How Personalization Wins Over Customers

Users have come to expect personalized marketing messages — ads that not only cater to their specific product preferences, but appeal to them as individuals. Successful marketing personalization means using your brand’s available data to…

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