Digital Digest
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Customers expect personalization. A well-crafted email with a customer’s first name and a product suggestion related to a past purchase, for example, has become the norm. Research shows 98 percent of marketers believe personalization advances…
Today Instagram announced the long awaited confirmation of the beta rollout of Checkout on Instagram. There’s been rumbling in the industry for months about Instagram’s desire to push in-app ecommerce sales and it’s finally becoming…
Hastags are now a normal part of social media activity but you may be wondering how you can leverage them for business. When used strategically, hashtags hold an amazing power to reach large audiences and…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
No matter your target audience, spring break is an excellent time for brands to get in front of their consumers. With college students spending an estimated $1 billion on spring break every year added to…
Basketball viewing during the March tournaments used to be restricted to only the game(s) that were playing on cable at the time. Now, fans have the ability to watch multiple games on various devices while…
To kick off 2019, we’ve identified the top trends you can leverage to improve your marketing strategy, reach a growing audience and boost branding and sales. We cover the advancement of voice search, the increased…