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Trends To Expect for CTV in 2024

CTV in 2024 and How Marketers Can Prepare

Now is the time to think about the future of Connected TV (CTV). CTV thrived in 2023, and projections show it will continue to do so in 2024. As a result, it’s an excellent source…

Guiding the Buyer Journey With Strategic Video Selections

Anyone who has invested in video marketing in the past few years knows that billions of people use YouTube on a regular basis — a number that is almost too big to even comprehend. But…

Connected TV Blog

How Connected TV Marketing Can Help Your Business

Connected television offers retailers a way to reach and engage with customers in minutes. But what makes this platform effective? How is it different from regular TV advertising? And is it right for your business?…

Free Digital Marketing Campaign Audit

Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?

Factors to Consider When Choosing a Video Platform

Video was once seen as an expensive strategy only used by large companies with deep marketing budgets. But now, everyone from professional videographers to smartphone users can create high-quality videos to be used in professional…

Linear vs. Interactive Video: How to Choose

Video marketing is a vast landscape that includes everything from seconds-long TikTok content to 1-minute tutorials to hour-long webinars. But beyond video length and message intent, marketing professionals must also consider the value of creating…

Using Video in Contextual Targeting Scenarios

Advertisers spend a lot of energy aiming to meet customers wherever they are — an increasingly difficult task in the era of carefully-guarded data. In-video contextual advertising proposes an elegant solution to this problem, serving pre-roll…

Kudos from our Clients

Our partnership with Adtaxi has been just that—a partnership. From the very first strategy session, Adtaxi sought to understand our unique position in the nonprofit world and went to great lengths to craft a digital marketing plan that felt natural for our organization. As a result of them spending time learning our organization, our audiences, and our goals, we have seen extraordinary results from our work together. I greatly appreciated how Adtaxi manages our partnership.

International Nonprofit Organization

Adtaxi has been a great agency extension and partner for our digital media advertising needs. The team is personable, responsive, effective, and have been an integral contributor in our client campaign successes.

Communications Agency

As an advertising coordinator for an NFL team, it is not uncommon to have many projects going on at once. Fortunately, we partner with Adtaxi for all our digital marketing efforts, and Adtaxi over delivers regardless of the specific goals of each project. The team has been great to deal with, they execute, they are flexible, and they never fail to deliver real results time after time.

NFL Team

I've been working with Adtaxi for 3 years, and I've seen excellent results on our digital marketing campaigns. The communication with them is A+ and always prompt when you want to make a campaign/ad change or set up a meeting. I speak with them weekly, and it's a phone call that I enjoy having during my very busy work day.

Dental Organization

My team at Adtaxi has never let me down. They are innovative and forward-thinking, and help my company maneuver through all the digital marketing avenues there are to create awareness and ultimately conversions to increase our bottom line.

Auto Parts Retailer

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