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Adtaxi’s Digital Marketing Blog

Protecting Your Business During the Coronavirus Pandemic

The coronavirus is sweeping through the nation, and as a result, economic output could drop by as much as $1.5 trillion and cost American workers an estimated five million jobs, according to The Wall Street…

Weekly Digital Breakdown – 4.3.20

Facebook Offers More Help For Small Businesses Facebook is continuing to focus on small businesses by offering additional resources of support during this uncertain time. As part of its $100 million commitment to helping struggling…

A Look at RTB Supply and Demand Strategy During Coronavirus 

The marketing and advertising industry is undergoing rapid change, with 24% of advertisers pausing all spend and digital spend decreasing  33% across the board, according to an IAB buy-side poll. With self-isolation and shelter-in-place orders,…

Free Digital Marketing Campaign Audit

When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.

Weekly Digital Breakdown – 3.26.20

Snapchat Launches Mental Health Resources People are experiencing a range of emotions as they are being ordered to stay indoors. Stress and anxiety is growing in many as uncertainty remains the only constant. In an…

Resources to Help Your Marketing Through COVID-19

Brands are treading in unknown waters as they work at record speed to adjust how they go to market when priorities are constantly shifting. Navigating the course won’t be easy for anyone, but identifying where…

RTB Win Rates – Is Bigger Always Better?

Why aren’t our win rates higher?!” “We need to reach more users; try and get our win rates up!” As brand advertisers become more savvy in the world of programmatic advertising, with products ranging from…

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