Google’s Cookies will Crumble in 2022 This week, Google announced plans to discontinue the use of third-party cookies in Chrome completely by 2022. The change will be far reaching for advertisers and how they promote…
Adtaxi’s Digital Marketing Blog
Traditional network/cable/satellite TV viewing numbers are on the decline, with more consumers (especially younger ones) preferring to stream content on their devices and smart TVs. In a recent Nielsen survey, during this past October, the…
As podcasts grow in popularity, advertising opportunities are shifting in response to target new audiences of listeners. Broadcast radio ads may be fading in popularity, but audio advertising on podcasts is picking up steam, so…
Free Digital Marketing Campaign Audit
When was the last time you reviewed your digital marketing? Auditing your campaigns is an effective way to identify what you’re doing right and where you need to improve. Our team of digital strategists can help you examine your metrics and make recommendations.
Presidential Candidates Are Ready for Kickoff The teams headed to the Big Game are yet to be decided, but the much anticipated commercials are locked in and ready to go. While notable brands such as…
The fitness industry is booming worldwide, and the U.S. is leading the charge. Revenue for U.S. fitness and health clubs generated nearly $36 billion in 2019, a number that’s expected to grow into the next…
New Regulations for the New Year With the start of the new year comes more data privacy concerns from lawmakers. In addition to the California Consumer Protection Act (CCPA), which officially went into effect January…
