Digital Digest
Featured Articles
With billions of monthly active users and millions of active business pages, Facebook is an important place to be for ecommerce businesses. But just being on Facebook isn’t enough to grow your audience of potential…
Economic downturns tend to send businesses into survival mode, trimming budgets wherever possible to weather the storm of a potential recession. Frequently this leaves advertisers operating with leaner marketing budgets than usual as business leaders…
There are few skills as valuable in the world of digital advertising as learning to leverage Google and Facebook ads properly. These goliaths of online search and social activity link millions of businesses with their…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
Whether realizing it or not, you’ve heard audio marketing throughout your entire life. Anyone who grew up listening to the radio or who streams music and podcasts today has surely heard their share of ads…
Programmatic ad buying is the use of software to buy digital advertising. It takes advantage of massive amounts of data about user behavior to enable advertisers to use the most likely method to result in…
Connected television offers retailers a way to reach and engage with customers in minutes. But what makes this platform effective? How is it different from regular TV advertising? And is it right for your business?…