Digital Digest
Savvy digital marketers are tasked with retaining vast amounts of information about numerous marketing channels. Add in the constantly evolving nature of doing business online, and it’s no surprise a few misconceptions manage to slip…
An accurate product data feed is a critical component of any ecommerce business. While product feed management doesn’t exactly stretch the bounds of creativity like some of the more innovative components of digital advertising, accurate…
Ecommerce businesses devote time, expertise, and other precious resources to establishing a reputable online presence. With the right search query, people can discover your business’s products or services — but pinpointing the right search query…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
Think of the last time you searched for something on Google. The first page of results probably featured a few paid links at the top followed by a list of web pages related to your…
Conversion optimization isn’t really anything new — on the contrary, the goal for all advertising since before there was even a word for it has been to sell goods and services as efficiently as possible….
Every company needs its content in front of the right audience at the right time — that’s just one of those immovable facts of marketing. But for the past year or so, the expectations for…
