Digital Digest
After a record 4.3 million Americans left the workforce in August, positions nationwide need filling. Many workers have adjusted their job criteria and as there are an abundance of positions available, they are being more…
Programmatic advertising is the automated buying of digital advertising. Through the use of algorithms, targeting preferences, and demographic data, programmatic ads optimize campaign effectiveness by delivering the right ads to the right audience. For auto…
The 2021 holiday months are expected to be another major opportunity for ecommerce brands and online retailers, and though every brand likely has its own budgets, campaigns, and goals established for this exciting time, there…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
With a pandemic still actively frustrating global supply chains, it’s no wonder retailers are seeking alternative means to remain proactive through another critical holiday season. It’s likely your customers will experience increased pricing, limited selection…
The imminent demise of third-party cookies has seriously impacted how online marketers and advertisers collect customer data to build personalized user experiences. Third-party cookies have been the industry standard in data collection for more than…
Online shopping has experienced some drastic changes over the past couple of years, and shoppers will still be facing some obstacles in 2021. To be successful this holiday season, companies will need to deliver a…
