Digital Digest
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Google Is Listening To Its Users If you are becoming increasingly wary of voice activated in-home devices, then you aren’t alone. The uncertainty around how much the speakers are hearing and where that information goes…
The “Amazon effect” sums up Amazon’s massive success and disruption of the ecommerce industry. As of 2018, the online giant amassed around 50 percent of the total e-commerce sales in the country and earned a…
Tech Giants To Face Congressional Hearing Next week, digital tech giants Google, Amazon, Apple, and Facebook will put their competitiveness aside as representatives from each are set to testify before a congressional panel. The companies…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
Big Tech Could Be Required To Reveal Your Data With ongoing scrutiny of how big tech handles user’s data, specifically Google and Facebook, new legislation was introduced this week which could require companies to face…
Augmented Reality Enhances YouTube Engagement This week, YouTube unveiled a way for viewers to have a more authentic interaction with influencer content and increase engagement. A ‘virtual try-on” feature now allows products to be tested…
The details of this year’s Amazon Prime Day still remain a mystery but one thing is for certain, it’s never too early for brands to start preparing for one of the biggest shopping days of…