Digital Digest
Featured Articles
Collaboration results in creativity. That’s an important facet of every advertising campaign — it’s not all about data. Adtaxi knows that a healthy dose of creativity is integral for campaign success, and that’s why the…
Today’s digital marketers need help on all sides to achieve their goals, and marketing services providers offer that support. In order to reach consumers online more effectively, you’ll need the best tools for the best…
Programmatic advertising automates spending and helps determine the types of ads that run and where they’re placed, which all gets done using cutting edge technology like artificial intelligence (AI). Sounds great, right? But there seems…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
Ask anyone how Google Shopping has performed in 2018, and you’re likely to hear how it is dominating the retail search marketing arena. Combining Google shopping with your current digital strategy can only enhance performance…
Part navigation app and part social media, Waze has the potential to help advertisers reach consumers at critical moments. As marketers navigate options and platforms to increase exposure and connect with consumers in new ways,…
Recently, Facebook announced it was removing more than 5,000 options for ad targeting in an effort to protect users from discriminatory advertising. Paired with Facebook’s spring announcement about the changes in custom audiences, this development…