Digital Digest
Ask anyone how Google Shopping has performed in 2018, and you’re likely to hear how it is dominating the retail search marketing arena. Combining Google shopping with your current digital strategy can only enhance performance…
The winter holidays will be here before you know it. That means it’s not too early for advertisers to get their holiday campaign planning started. 1. Perfect Your Holiday Strategy Developing a campaign strategy means…
Smart speakers — those voice-activated digital assistants in your home or office — are changing the way people interact with news and information and how they buy goods and services. Launched within the past few…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
Consumers love to shop online because it’s easy, comfortable, and often comes with a significant price savings. It hasn’t always been this way, but over the last 20 years Amazon has successfully changed the way…
A few weeks ago we released the results of its 2018 Online Shopping and Technology Trends Survey. An inaugural initiative, the survey examined Americans’ online shopping habits, behaviors and preferences—covering topics from voice assistants to augmented…
How do you track your inventory? To succeed in ecommerce, you have to know what you have available to sell, and what you don’t. To track your inventory, many brands utilize an inventory feed. What’s…
