Digital Digest
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The retailing behemoth Amazon continues to dominate the world of online retail, and in doing so, it’s transformed the way we shop and buy. But the company’s recent moves signal that it has aspirations far…
Evan Tennant, Adtaxi’s eCommerce sales manager was recently featured as an ecommerce expert in two articles focused on the luxury shopping category. Private Air asked what happens when ecommerce meets high fashion? “Luxury shopping is defined by…
Today, 77 percent of Americans own smartphones, half own tablets, and about 80 percent own a desktop or laptop, according to a 2017 Pew Research Report. With such a wide variety of devices on which…
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Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
The e-commerce industry is only a few decades old, and new technology continues to give consumers unique ways to buy products and services online. As e-commerce has evolved, several myths and misconceptions have formed about…
Still a Drop in a (Huge) Bucket Despite the rapid increase in consumers engaging in online and mobile purchasing, eCommerce will account for only 13 percent of all retail commerce by 2019. Although comparatively small…
Adtaxi’s methodology merges relentless focus with its clients’ real-world understanding of how their customers make purchasing decisions. By anticipating where customers are likely to be online as they proceed through a purchasing decision, Adtaxi clients…