
Digital Digest
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Programmatic advertising may be the Holy Grail advertisers have been seeking for decades. It allows you to put your ads in front of only your target customers without paying for people who aren’t potential buyers.In…
Advertising spending by both major political parties in the United States has skyrocketed in 2016. Because of the unpredictable nature of this year’s presidential race, both parties are pouring more money into major media advertising…
TV advertising may soon evolve into something that more closely resembles a growing segment of Internet advertising – a programmatic model that relies more on technology and less on human prognostication to make media buys.

Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
Programmatic advertising is gaining momentum. This process of purchasing online ads through an automated process is changing the way media companies and advertisers think about advertising. Here are five programmatic advertising trends to watch for…
There’s a lot of buzz about programmatic advertising. It’s not just a new advertising fad — it’s quickly becoming the go-to method to purchase online ads. Programmatic advertising helps organizations pinpoint their audiences with…
