Digital Digest
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Businesses of all sizes know they need an engaging messaging to stand out in the hustle and bustle of the holiday season. With shoppers being heavily influenced by a brand’s social media presence, marketers are…
What can advertisers today learn about Generation Z, the group of consumers born from 1997 onward, according to Pew Research? By next year, Gen Z consumers age 10 to 22 will make up about 40…
Twitter Login Not So Secure Twitter users are familiar with its two-factor authentication requirement for account set-up, implemented for security purposes. However, the company has recently indicated this confidential information has been used beyond its…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
Chatbots are the automated assistants and conversation tools that pop up on various sites to lend potential customers a hand. In a fast-moving age where people require instant answers and demand ever-increasing levels of engagement…
Users Opt For Data Privacy As online users are getting more details on how their personal information is being used for advertising purposes, data privacy has come under the spotlight. In January 2020, California is…
Facebook has announced that large-scale changes will be forthcoming for certain Facebook advertisers as a result of a settlement in March of this year with the American Civil Liberties Union (ACLU) and others about Facebook’s…