Digital Digest
Economic downturns tend to send businesses into survival mode, trimming budgets wherever possible to weather the storm of a potential recession. Frequently this leaves advertisers operating with leaner marketing budgets than usual as business leaders…
There are few skills as valuable in the world of digital advertising as learning to leverage Google and Facebook ads properly. These goliaths of online search and social activity link millions of businesses with their…
Whether realizing it or not, you’ve heard audio marketing throughout your entire life. Anyone who grew up listening to the radio or who streams music and podcasts today has surely heard their share of ads…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
Digital marketing has rapidly transformed and developed over the last two decades. The Revolution resulted from new technological advancements, societal norms, additional products and services, and government regulations. It’s resulted in changes in almost every…
Social media plays an important role in today’s digital marketing campaigns, and savvy marketers must use every possible advantage to capitalize on the medium’s popularity. Good social media strategy goes beyond creating eye-catching visuals, using…
Advertisers put a lot of work and creativity into developing new digital marketing strategies. Like you, your competitors are in a constant state of experimentation and data analysis, always with the aim to further optimize…
