Digital Digest
Your brand wants to create meaningful digital campaigns to connect with its audience — but do you know who’s connecting with you and when? Are they on mobile devices, desktop computers, or tablets? If you’re…
The world has gone mobile. With Apple, Google, and Amazon, to name just a few, all competing over devices, marketing becomes even more important. Some firms have achieved tremendous success in the mobile world, but…
The marketing world is used to its fair share of disruptions. However, the pending Universal Analytics phase-out can be considered among the more radical shifts impacting how advertisers go about constructing, measuring, and optimizing digital…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
– Nearly half of consumers respond to ads they see on streaming services – PLUS: Over 1-in-6 who use paid streaming services have 5+ subscriptions DENVER, CO (March 21, 2023)— Adtaxi, one of the nation’s fastest-growing…
When promoting your brand and products, you might think it’s best to only feature positive customer feedback on your website. However, there are actually several ways to feature feedback on your ecommerce site, and some…
Earlier this year, Google announced big plans to phase out Universal Analytics entirely in favor of the new-and-improved GA4 platform. The move presents a major challenge for many marketers relying on historical UA data for…
