Digital Digest
When summer vacations end, work begins again. That means it’s time for digital marketers and online advertisers to decide which events to attend during the autumn digital marketing conference season. Digital marketing conferences hold fantastic…
In [A1] the competitive environment of business marketing, more and more brands are working to adopt a customer-first philosophy. In the past, marketers focused their efforts on boosting revenue or site traffic with flashy ads bragging…
Having an attractive, SEO-optimized auto dealership website is more important than ever. As most other areas of life today, technology has changed the way people shop for their vehicles. In [A1] fact, roughly 86 percent of…
Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
Google Ads is an advertising tool that lets you connect with customers at the right time, control costs, and boost campaign performance. Even if you have never used Ads for anything other than a keyword lookup,…
There’s no denying it: Advertising is big business. By 2021, experts estimate that marketers will spend close to $119 billion on everything from display advertising to email marketing, according to Forrester. Digital marketing is particularly…
It’s inevitable — the moment July 4 [A1] fireworks end, the back-to-school shopping season begins. Summer merchandise clears out, only to be replaced by notebooks, furnishings, backpacks, and other essentials. It all underscores one guiding principle that…
